George G. Glenner Family Alzheimer’s Centers has created Town Square, the nation’s first Reminiscence Therapy Day Center for individuals with dementia. The innovative program includes a stimulating indoor environment that uses prompts from the past to spark memories for patients. To bring the Town Square concept to life, this non-profit turned to Eagle’s creative team to develop a retro looking logo that aligned with their goals. From there, we created all the signage for the Town Square “storefronts” that give it a distinctively nostalgic feel.